MGT501 Business Environment
MGT501 Business Environment ASSESSMENT BRIEF Subject Code and Name MGT501 Business Environment Assessment Assignment Two – Environment Scan Part B Individual/Group Individual Length 2000 words Learning Outcomes This assessment addresses the following subject learning outcomes: a) critically evaluate the effect of the external environment on firms b) select and apply appropriate frameworks to resolve the challenges faced by firms c) analyse and synthesise industry specific factors in the context of firm decision-making processes Submission By 23:59 Friday of the end of Module 4 Weighting 30% Total Marks 30 marks Context: Contemporary businesses cannot afford to ignore the environments in which they operate. To navigate this vast and ever-changing landscape, businesses must keep a keen eye on the external factors that influence it. Customer behaviour, government regulatory and economic policy, competitor strategy and public opinion all impact on a firm...